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Tech Guru ‘Mrwhosetheboss’ Signs With Night Media
Tech expert Arun Maini is the latest creator to sign with Dallas-based talent management company Night Media. Maini, whose YouTube channel Mrwhosetheboss has 7.2 million subscribers and nets around 40 million views a month, is known for being a smartphone specialist. Each week...
Read MoreZach ‘ZHC' Hsieh to Host YouTube’s ‘Instant Influencer’ Season 2
Zach “ZHC” Hsieh, a popular YouTube creator and artist, has been tapped as the host for Season 2 of YouTube’s “Instant Influencer” competition series, which promises one up-and-coming artist a $100,000 cash prize.
Read MoreYouTube Artist Zach ‘ZHC’ Hsieh Unveils Inaugural NFT Collection
YouTube artist Zach Hsieh is set to toss his hat into the NFT ring today, launching his first collection of non-fungible tokens — the buzzy venture du jour across the creator industry. Hsieh, known to his 20 million subscribers and 65 million monthly viewers as ZHC, is a particul...
Read MoreNight Media Taps Digital Veteran Andrew Pelosi As Head Of Business Development
Night Media, the management company that represents top YouTubers like MrBeast (51 million subscribers), ZHC (18.7M), FGTeeV (17.9M), Preston (15.7M), and Azzyland (13.3M), has brought in digital veteran Andrew Pelosi as a talent manager and its new head of business development....
Read MoreMrBeast Smashes Through 50m subs
Jimmy Donaldson, the uber-imaginative and altruistic YouTube star known to his fans as MrBeast, has crossed a massive career milestone: 50 million subscribers. Donaldson, 22, officially achieved the feat on Jan. 3. As of now, he stands as the 15th most-subscribed channel on all...
Read MoreTop-Paid Youtube Star MrBeast Launches New Burger Chain
22-year-old YouTuber MrBeast, also known as Jimmy Donaldson, is tapping into his 49.3 million subscribers to open his own burger chain across America. The YouTuber opened his first location in North Carolina and drew in long lines for over 20-miles as people queued for the burger...
Read MoreWho is MrBeast?
In the fall of 2016, Jimmy Donaldson dropped out of college to try to solve one of the biggest mysteries in media: How exactly does a video go viral on YouTube? Donaldson, then 18, had been posting to the site since he was 12 without amassing much of an audience. But he was convi...
Read More‘Creator Games’ Sequel Snagged 1 Million Concurrent Viewers
The live broadcast of his second creator-versus-creator tournament drew at least one million concurrent viewers, he tweeted shortly after it concluded. If that figure is accurate, it means Creator Games 2 has edged out David Blaine’s Ascension, which peaked at 770K concurrents wh...
Read MoreNight Media Signs YouTube Artist Moriah Elizabeth And Her 60 Million Monthly Views (Exclusive)
Moriah Elizabeth wears many hats: YouTuber, graphic designer, crafter, squishie enthusiast…But the one that got her signed with Night Media is entrepreneur. Elizabeth, who’s 25 and has 5.43 million subscribers on YouTube, is the latest creator to join the management company’s ro...
Read MoreNight Media Taps Digital Veteran Ezra Cooperstein as President
Management firm Night Media has tapped veteran digital executive Ezra Cooperstein as president. In his new role, the former Rooster Teeth executive will oversee business operations, including strategy and business development. This is a new position for five-year-old Nigh Media,...
Read MoreYouTuber AzzyLand Signs With Night Media
Night Media is not unfamiliar with repping creators who bring in big view counts. It manages top YouTubers like MrBeast (36 million subscribers, 300 million views per month), Preston (25.6 million, 400 million), and Typical Gamer (9.09 million, 45 million). Bajrami is the third c...
Read MoreYouTube creator and competitive eater Matt Stonie has signed with talent management firm Night Media
Talent management firm Night Media has signed the competitive eater and YouTube creator Matt Stonie (11 million YouTube subscribers) for exclusive representation. Stonie is a professional competitive eater and has worked with brands like Honey, Dollar Shave Club, Tide, and AT&T....
Read MoreNeeko - Twitch Streamer And TikTok’s “OK, Boomer Girl” - Signs With Night Media
Just a couple weeks after picking up YouTube illustrator and frequent MrBeast collaborator ZHC (11.3 million subscribers, 90M views per month), creator management company Night Media has signed its next client: Twitch Partner streamer and TikToker Neeko. She goes by Neekolul on...
Read MoreNight Media Signs Illustrator and Frequent MrBeast Collaborator - ZHC
Night Media, the creator management company that counts top YouTubers like MrBeast (33.9 million subscribers, 300 million views per month), Preston (25.6 million, 400 million), and Typical Gamer (9.09 million, 45 million) among its clients, has signed skilled illustrator ZHC (10....
Read MoreBeing a YouTube Star During COVID-19
With much of the nation stuck at home with nothing to do, one of the most popular YouTube stars has a captive audience that will probably never be replicated.Grapevine-based Preston Arsement is growing and adjusting to a massive audience boost. Arsement, known as “Preston” onlin...
Read MoreForget La La Land. Dallas-Based Night Media manages some of the biggest stars on the internet
A power shift is underway in the entertainment industry, and Dallas just might be its epicenter. Younger eyes are drifting away from established coastal production companies and entertainment monoliths and toward home-grown acts with lower overhead, authentic voices, and a revolu...
Read MoreNight Media Hires Fullscreen Exec Michael Gordon To Open L.A. Office, Expand Client Roster
Fullscreen’s longtime director of talent, Michael Gordon, has exited the company to join Night Media, the talent management and digital marketing agency that represents star YouTubers like MrBeast (33.4 million subscribers), Preston (26.9 million), and Typical Gamer (9.04 million...
Read MoreDerkslurp On TikTok, Time Management, And The World’s Most Essential Drink
Life is better with a Slurpee in hand. A lot has changed in Derek Boyd‘s life over the past couple of years, but not Slurpees. Every day, he wakes up, works out, and then heads to 7-Eleven for a cup of the good stuff. He loves them so much, they’re half his internet name: Derkslu...
Read MoreThis Dallas Digital Talent Agency is Behind Some of the Biggest YouTubers
Night Media has 10 clients. The thing is, “They’re all whales,” says Reed Duchscher, founding president of the talent management and digital marketing agency. Those “whales” include some of the world’s top YouTube influencers. Duchscher’s clients collectively amass more than 1 bi...
Read MoreMrBeast changed YouTube and launched an entire genre of expensive stunt content
MrBeast has accomplished a feat that no other individual creator has achieved in YouTube history: surpassing 10 million views on every single video he’s posted for more than a year straight. Now people are trying to imitate his rise to the top. In early 2017, MrBeast, real name J...
Read MoreHow the Dallas agency behind viral philanthropist MrBeast gives top YouTubers ‘control over their destiny’
Jimmy Donaldson approached a young woman on the campus of East Carolina University, a steel briefcase tucked under his left arm, his right hand holding $10,000 in cold, hard cash out to the woman in front of him. He wasn't allowed to say a single word to her. Donaldson's friends...
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